The demand for SUVs in India is booming due to their attractive designs, feature-loaded cabins, and higher ground clearance for rough roads. Mahindra & Mahindra, known for its SUV heritage, is experiencing high customer demand for its three hottest-selling models – XUV700, Thar, and Scorpio N, with waiting periods ranging from 3 months to 16 months.
The XUV700, Mahindra’s new flagship SUV, has captured the Indian market with its aggressive styling, premium interiors, potent engine options, and generous features. It competes with 5/7-seater SUVs like Tata Safari, MG Hector Plus, Hyundai Alcazar, and Skoda Kodiaq, priced from Rs 14.03 lakhs to Rs 26.57 lakhs. The SUV offers advanced safety features and a powerful engine, contributing to its high demand.
Meanwhile, the Thar, priced from Rs 10.98 lakhs to Rs 16.94 lakhs, offers unrivaled off-road capabilities and modern comforts. With a waiting period of 15-16 months, the new Thar’s iconic design, off-road hardware, and comfort features make it a popular choice among buyers.
The Mahindra Scorpio N, positioned as an affordable 7-seater midsize SUV, is priced between Rs 13.26 lakhs to Rs 24.54 lakhs. With its striking new design, premium interiors, and powerful engine performance, the Scorpio N has received over 1 lakh bookings, leading to waiting periods of up to 11 months.
Overall, the XUV700, Thar, and Scorpio N are attracting customers due to their modern designs and extensive features. Despite the long waiting periods, Mahindra’s new-age SUVs continue to be a desirable choice for buyers in India.
