Kia America Unveils Concept Electric Vehicles at Los Angeles Auto Show
Kia America has recently unveiled two concept models of electric vehicles, the EV3 and EV4, at the 2023 Los Angeles Auto Show. These models showcase Kia’s advanced electric platform technology and commitment to a leading color, material, and finish (CMF) strategy.
The Concept EV3 and Concept EV4 embody Kia’s Opposites United design philosophy and offer a glimpse into potential future electric vehicles. These concepts were showcased in Los Angeles, a region known for its electric vehicle savvy consumers, emphasizing the importance of catering to California’s market.
The COO & EVP at Kia America, Steven Center, highlighted that the Concept EV3 and Concept EV4 are material-driven concepts that point to the expansion of the Kia EV lineup. The company aims to gauge reactions to potential additions to the Kia lineup from the discerning EV consumers in America.
Kia also introduced essential components made of bioplastics from biomass origins, including materials such as vegetable oils, corn extract, sawdust, and sugarcane. The use of eco-friendly materials, including Bio Polyurethane as an alternative to animal-based leather, is part of Kia’s plan to incorporate sustainability into its upcoming models.
The Concept EV3 envisions an electric, compact crossover combining technology, practicality, and design, while the Concept EV4 represents a new type of EV sedan with potent and impactful lines. Both models focus on incorporating sustainable materials and innovative design elements into their interior and exterior.
With these new concept models, Kia is demonstrating its commitment to the electric vehicle market and a sustainable future in the automotive industry.
Moreover, the company’s approach of showcasing cutting-edge design and eco-friendly materials is aligned with the growing demand for sustainable and high-quality electric vehicles in the market.
As Kia continues to broaden its electric vehicle lineup, the unveiling of the Concept EV3 and Concept EV4 has garnered significant attention at the Los Angeles Auto Show. The company aims to push the boundaries of electric mobility while addressing the increasing demand for environmentally friendly vehicles.
Overall, Kia’s strategic approach to showcasing new electric vehicle concepts demonstrates its focus on meeting the needs of the ever-evolving automotive market and its commitment to sustainability.
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