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Neon Money Club, a financial platform, believes your credit score isn’t just about securing an apartment or a car loan, it might just help you land a date too.
In a bold move, the company unveiled ‘Score,’ a dating app exclusively catering to individuals with good credit scores, defined as 675 and above.
Luke Bailey, co-founder and CEO of Neon Money Club, expressed the necessity of expanding financial discussions beyond traditional realms. ‘We need to take the conversation to areas where finance isn’t traditionally discussed,” Bailey told TechCrunch, emphasizing the outdated methods of raising financial awareness. “Before you can educate people, you need to get their attention. With Score, we’re bringing the conversation to dating.’
A new dating app just launched today … but there’s a catch:
you must have at least a 675 credit score to use it – Tech Crunch pic.twitter.com/pIWz4cIdwH
— Evan (@StockMKTNewz) February 12, 2024
Although talking about finances can be awkward, it’s an essential aspect of many relationships. Financial issues are often cited as the leading causes of divorce in the U.S., highlighting the importance of compatibility in this area.
You have to have a good credit score to be allowed onto this dating app https://t.co/6vMBY1zU4h
— Insider (@thisisinsider) February 12, 2024
The idea for the app emerged at AfroTech last year when Neon Money Club sought innovative ways to address credit health. During a bustling party in Downtown Austin, Bailey and his team contemplated how to broach financial topics comfortably with attendees.
Score operates on an exclusive basis, with access granted through a limited-time application process. Prospective users undergo a soft credit check that doesn’t impact their credit reports. If approved, users gain entry to a community of financially compatible individuals, regardless of their specific credit score. Matches are made based on mutual interests, not credit tiers.
While the app’s exclusivity may spark criticism, Bailey contends that good credit is aspirational rather than classist. He acknowledges disparities in credit scores across demographic groups and underscores the importance of financial literacy. Individuals rejected from Score are directed to resources for improving their financial health, fostering a positive cycle of empowerment.
Neon Money Club, established in 2021 to promote financial literacy, made headlines last year as the first Black-owned tech business to launch a credit card with AMEX. The company has secured over $10 million in venture capital, signalling a growing demand for diverse voices in the finance industry.
SEE ALSO: 26% Of Indians Duped By AI Bots In Online Dating, Reveals McAfee Study
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